That’s tall.
Built by Daktronics, the ENORMOUS screen takes over the entire side of the 35-story “Podium” office building, part of the Dubailand development project.
The screen is scheduled to run “messaging, art, and advertising,” and seems like it would be a perfect opportunity for interactive apps.
Now, I wonder how long it would take Usain Bolt to run down that monstrosity? I suppose you’d need to charge that as wind-aided…
In any case, LOOK AT THIS THING:
[img cred]
Tags: Daktronics, Digital Out-of-Home, digital screen, digital signage, DOOH, Dubai, Dubailand, Interactive Media Platform, LED screen, LocaModa, out of home advertising, outdoor advertising, Podium, Social Media, text messaging, theweboutside, Wiffiti, world's tallest LED screen
October 11th, 2008 at 2:49 am
So cool….
October 14th, 2008 at 5:16 am
Soo does this mean that the new Sharp ad that calls them the creator of the largest LCD display is already obsolete? nice.
October 14th, 2008 at 11:50 am
good point, andrew… you must mean that “piddly” 108″ baby?